Optimising and Leveraging on Data Analytics

Optimising and Leveraging on Data Analytics

In line with Singapore’s push to become a Smart Nation, the Bird & Bird Singapore team (comprising of Jonathan Kao, Nathanial Ng and Chelsea Chan) hosted a seminar for members of the Waste Management and Recycling Association of Singapore (WMRAS) on 29 March 2019 in collaboration with SAS, a global leader in data analytics industry solutions. The seminar, entitled Optimising and Leveraging on Data Analytics, was organised to encourage and inform WMRAS members on the need to adopt digital solutions to maintain their competitive edge.

The insightful presentation by Louis Teoh of SAS elaborated on how organisations can capitalise on digital solutions involving artificial intelligence, data analytics and the Internet of Things to optimise business operations. Enhancements to machine learning algorithms and natural language processing capabilities now result in superior predictive models that are able to, for example, forecast customer demand, bin fill levels or facilitate predictive maintenance in order to minimise disruption in operations.¬†Company executives can now rely on information provided by these predictive models to make optimal decisions for their waste management business. Though larger companies with more expansive datasets may reap immense benefits from such digital solutions, smaller companies with lesser resources can also tap on SAS’s expertise to identify various streams of data that may be collected to complement the digital solutions potentially applicable to their businesses which they can use to analyse their business operations.

The Bird & Bird Singapore team then presented on legal considerations around adopting digital solutions. Organizations that intend to adopt digital solutions were advised to be mindful of their key obligations under Singapore’s data protection legislation, and of the need to maintain reasonable cybersecurity measures.

The seminar ended with a lively Q&A and dialogue session between WMRAS members and speakers, over light refreshments.